Lawrence is a multidisciplinary technology innovation expert with over 33 years cross-sectoral experience in commercial and non-profit research and development. Lawrence trained in physics and electronics engineering at the University of Manchester and University College London. He is a chartered physicist with the Institute of Physics (UK). Between 1998 and 2014 Lawrence was Executive Director of GeronTech – The Israeli Center for Assistive Technology and Aging, where he led regional and international initiatives for technology research on ageing and disabilities. Between 1992 and 1998, Lawrence was a partner at Plexus Consultants (Jerusalem), where he specialized in technology innovation and transfer, consulting to private commercial, NGO, and government sectors. He was an expert assessor of industrial research grants for the Office of the Chief Scientist at Israel’s Ministry of the Economy. He was the Israeli contributing editor for technology trade journals Photonics Spectra, Biophotonics International and Asia-Pacific Satellite & Telecommunications. Lawrence also was an external lecturer in business English and simulation and modelling at the Jerusalem College of Technology. From 1981 to 2002, Lawrence worked in the UK and Israel with security and aerospace companies, Marconi, CAP Scientific, and Elta-IAI. Lawrence has a long association with the European Commission’s successive research framework programmes (currently Horizon 2020) in the roles of project coordinator, proposals evaluator, and projects reviewer of shared cost multinational collaborative R&D initiatives. He is Secretary General of the International Society of Gerontechnology (ISG) and is associate editor of ISG’s peer-reviewed journal Gerontechnology. He is also a member of the editorial board for Technology and Disability, the peer-reviewed Journal of the Association for the Advancement of Assistive Technology in Europe (AAATE). In addition, he has been peer reviewer for the journals. Lawrence represents Israel’s national standards body on ISO technical committees TC173 (Technical systems and aids for disabled or handicapped persons) and TC159/WG2 (Ergonomics for special populations). He is also Israel’s representative for ISO’s Advisory Group on Accessible Design (AGAD). Normie is a veteran external expert with the European Commission, regularly assisting in collaborative research and innovation proposals evaluations and project progress reviews. Lawrence was a member of the Board of Experts for the FP7 Support Action “Bridging Research in Ageing and ICT Development” (BRAID) and presently is a member of the international scientific advisory committee for the Canadian network of excellence, AGE-WELL. Lawrence is married with two children and lives in Jerusalem.